Cyber Monday Smashes Traffic Records [STATS]

Published by Tech Pundit | Filed under Social media | November 30th, 2009

Data from Black Friday and the weekend points to a growing trend where consumers aren’t waiting for Cyber Monday to take advantage of online deals. We already know that the average online purchase was up by 35% and that overall online sales were up 11% from last year, so despite the bevy of deals today, there’s been some speculation as to whether Cyber Monday would carry the same weight with consumers as in years past. While there’s still several more hours to go before the sun sets on Cyber Monday, Akamai is using its Net Usage Index to monitor North American visitors to 270 online retail sites, and according to CNN , data from earlier in the day already points to a 43% traffic jump when compared to last year at the same time.

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Cyber Monday Smashes Traffic Records [STATS]