Using Google Analytics Is Illegal, German Government Officials Claim

Published by Tech Pundit | Filed under Tech Trick and Tips | November 24th, 2009

[Germany] Several federal and regional government officials in Germany are trying to put a ban on Google Analytics , the search giant’s free software product that allows website owners and publishers to get detailed statistics about the number, whereabouts and search behavior of their visitors (and much more). According to an article in today’s Zeit Online (poor Google translation here ), multiple federal and state government officials charged with guarding over national data protection are convinced that Google Analytics is against the law in Germany and are mulling imposing fines on companies who use the service to gather detailed stats based on their website visitors’ usage patterns without the explicit consent of those visitors.

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Using Google Analytics Is Illegal, German Government Officials Claim